AI-Native Agency

Let's reimagine everything, together.

Why

For 10+ years I've watched brilliant concepts get compromised by production realities. Settling for a practical budget instead of what the concept needs. Technical constraints that make ideas impossible. Timelines that stretch for months. Worst of all: defaulting to stock photos. AI removes those barriers. Now there's no excuse not to aim high. Anything you can imagine, you can create.

What

Are you paying for impressions, when you need attention? Is your sporadic posting making you invisible to the algorithm? In a chat and scroll world, storytelling is how you capture attention. Real growth comes from relentless focus on what actually stops the scroll and makes people care.

How

Visibility requires volume. You need enough content to be seen, and strategic storytelling as the north star. With AI-powered production, you can finally distribute at scale, identify what works, and iterate fast. The algorithm doesn't reward sporadic. It rewards relentless execution.

Founder

Lisa Gu

AI-Native Builder & Creative Technologist

Deep experience in growth and strategy across high-growth ad tech startups, consumer brands, and ad agencies. Worked with luxury, DTC, and retail brands including Fenty, Amiri, Victoria Beckham Beauty, The Ordinary, Rhode Skin, and Good American. Early roles in planning at Abercrombie & Fitch and Target.

Finally got over the finish line on coding thanks to AI models and structured learning (Stanford's Code in Place, W3 Schools, Deeplearning.ai). Full-stack engineer active in the AI community: developer events enthusiast, coding education advocate, and currently run an AI devs Discord server. Rabidly curious about frontier AI technology, with app development projects pushing the limits on AI-livestream video and voice.

PythonTypeScriptReact/Next.jsNode.jsAPIsExpo/React Native

Expertise

Strategy. Direction. Execution.

Strategy

Growth marketing and consumer brand strategy, rebuilt for AI-native production.

Throw out the legacy playbook. In a chat and scroll world, storytelling and visual scroll stoppers drive attention. Create the story, define the visual language, and decide when to shoot vs. generate.

Creative Direction

Motion fluency to push concepts, steer the video models, and redefine creative limits.

Last year's spaghetti is this year's extra fingers and inability to handle stairs. The moat is knowing which models excel at what, how to push motion, and when real footage wins.

Content Engines

Technical fluency to select the right combination of tools that power the pipeline.

The newest video models leapfrog the pool every few weeks. It's a labor of love to battle-test models and platforms, and then orchestrate production workflows. DM for the cursed B-roll.